E-book EN
E-book
About
the material
From September 19th to 21st, the first edition of PL Connection took place, bringing together 43 exhibitors and 2500 visitors, in addition to 30 speakers who shared data, insights and perspectives on the private label market in Brazil and around the world.
The e-book you are about to have in your hands is a compilation of the main ideas discussed on the PL Connection stage: from success stories and consumption analysis to highly relevant strategies and studies.
Access the complete material and stay up to date with the trends that are moving the market.
Topics covered:
• Private label cases in the pet market;
• Pharmaceutical retail, own brand and opportunities to innovate;
• New consumer markets;
• Technology in managing own brands;
• What to learn from Europe’s private label strategy;
• Analysis of the potential of private brands in Brazil;
• And much more!